How it works

From a trend to a published post, without leaving the room.

Eight stages, each handing its work to the next. Nothing is retyped between them, and every stage records what it did.

01

Research

Scans your niche for what is moving now and ranks it against what your account has already measured, so an idea arrives with a reason attached.

02

Script

Turns a chosen angle into a script written to a house voice, in a single shared brief rather than a per-prompt tone instruction.

03

Produce

Generates the visuals, video and voiceover for the script, and keeps every asset attached to the post it belongs to.

04

Fact-check

Extracts the checkable claims and puts each to two independent model families. A claim only passes on genuine corroboration, not one model agreeing with itself.

05

Guardrails

Applies your rules before anything leaves: what may be said, which formats may auto-publish, and what always needs a human.

06

Schedule

Places the post on a shared calendar, with approvals where your autonomy level calls for them.

07

Publish

Sends to each connected platform in that platform's native format, carrying the synthetic-media disclosure each one requires.

08

Report

Measures what happened and feeds it back into the next research pass, so the loop closes instead of restarting cold.

Where you sit in it

The same pipeline, with the approvals you want.

Changing autonomy does not change the stages — only how many of them wait for a person before continuing.

Assist

AI drafts everything, a human approves every action before it goes out.

Co-Pilot

Auto-publishes pre-approved content types and auto-comments on a whitelist; DMs are batch-approved.

Autopilot

Full posting/commenting/outreach within Guardrails, without per-action approval.

Agency

Autopilot across multiple client accounts, with per-client Guardrails and a white-label dashboard.

Start where a person approves everything.

You can move up a level whenever the rules feel settled, and back down at any time.